Awarebee
Awarebee is an application that monitors websites for changes. On this project, the Vilmate team is involved in design, user experience, branding, marketing and sales.
Challenge accepted
Solution provided
The first task we solved was creating the perceptual base for the brand Awarebee.
So, we created a brand book from scratch, where we gradually came up with the basic colors, forms, style of icons and fields, and the overall ways of adding an atmosphere of awareness and safety on all perception levels.
For managing the content of the website and marketing purposes, it was decided to opt for WordPress. This segment was to contain the overall information about the company, the product, all the needed data about subscription plans, etc. It was initially designed as a flexible platform, where admins could change the filling of the content blocks without much effort.
As for detecting changes on the web with the help of sophisticated Machine Learning, Computer Vision, and Natural Language Processing tools, which is the central feature of the service, we designed dashboards where users could easily adjust their subscription plans, notification alerts, and other behavioral patterns of the algorithms, right from the environment of their personal accounts.
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Feedback from the team
This project stands out for me personally, as well as for the whole company. Right before we started planning and estimating, we knew that we'd have to cover all the areas involved in what we usually call a successful release. It was not only about front- or backend operations; it was about the perception and deep understanding of the idea itself and the atmosphere of awareness we tried to inject into the visual and even under-the-hood segment to some extent. I'm sure that it's just the beginning, and we still have a lot to discuss and turn into reality.